Thursday, January 2, 2020

A Brief Note On Professional Writing At Work Essay

Professional Writing at Work Professional writing at work can lead to the success or failure of business, depending on the quality of the writing. As stated by Kolin (2015), for a message to be effective it must address the four keys to writing: identifying the audience, establishing the purpose, formulating the message, and selecting the appropriate style and tone for the message. This paper will address a current work scenario and describe how effective professional writing was utilized. Work Situation A regular function of my job is to create our advertisements for newspapers. Typically, I receive the special offers and promotional pricing near the print deadline, so time is of the essence. I work with two designers, employed through other companies, to assist in the process. Effective writing is necessary to convey the message to the graphic designers to build the advertisement. I send a build email and attach an excel spreadsheet with specific details for each item and promotion, samples of previous layouts for reference, and hand-drawn designs for new styles. The intended audience of the email is our designers. One person functions as the graphic designer and the second person act as the supervisor and as quality control. The message conveyed in the Excel spreadsheet includes all details necessary to create the advertisement including dates for promotions, headline, theme with color palette, vendor percentages, newspapers it is running in , special values, modelShow MoreRelatedThe Humanities Of Arts Management964 Words   |  4 PagesAmerican education. Furthermore, through this paper, I may understand how hard I need to work in this discipline and find the academic writing in the field. Following, I will introduce Swales and Feak’s (2012) moves, summarize the research paper, and discuss the writing skill, including structure and style, in the article. 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